Marketing Manager – Columbia Hospitality

Marketing Manager | Seattle Support Center

Columbia Hospitality, Inc. is seeking a Marketing Manager tasked with fostering the team culture, brand DNA and reputation for our properties. The Marketing Manager will bring enthusiasm to the team, flourish in a fast-paced environment, demonstrate experience in marketing leadership, and create an authentic and exceptional experience for guests, team members and owners.

Let’s start off with the most important part-what’s in it for you:

The Perks

• Eligibility of perks is dependent upon job status
• Salary Range: $77,968.80 to $87,000 DOE
• Cellphone Allowance
• Incentive Eligible
• Commuter/Parking Allowance
• Get Paid Daily (Make any day payday)
• Paid Time off & Holiday Pay (Because Balance Matters)
• Benefits – Medical, Dental, Vision, Disability, 401K
• HSA/FSA Plans -with employer contribution
• Values Based Culture (#OMGLIFE)
• Culture Add (Creating Space for Fresh Perspectives)
• Referral Bonus (Get Paid to Recruit)
• Discounted Lodging, Dining, Spa, Golf, and Retail (Yes, Discounted Travel!)
• Employee Assistance Program
• “Columbia Cares” Volunteer Opportunities
• Committee Participation Opportunities (Fun, Philanthropic, Diversity/Equity/Inclusion)
• Task Force Work Opportunities (Grow your career in idyllic locations across the globe)
• Online Learning Platform to Help You Grow!
• Third Party Perks (Including discounts on Pet Insurance, Rental Cars, Movie and Concert Tickets, Theme Park and Attractions & so much more)

Our Commitment to you:

“People never forget how you made them feel.” Maya Angelou’s famous statement serves as a rallying cry throughout Columbia Hospitality and fuels our collective drive – and success.

Our people are our purpose, and our brand is our people. We seek extraordinary individuals who drive our brand promise of Creating Exceptional Experiences. We are a people-first organization, ignited from the inside to succeed on the outside. We are a tight-knit, inclusive, values-driven team and we trust one another to have each other’s backs. We show up every day with open hearts, an inclusive mindset, and a genuine respect for those around us. We have fun, grow together, and strive to leave a positive lasting impression on everyone we meet.

What you’ll do:

The Brass Tacks

• • Act as the marketing resource and point of contact for all property leaders on marketing programs.
  • Actively lead and participate in regular marketing and revenue calls to continually understand business needs and provide guidance on marketing strategies and tactics to drive revenue.
  • Lead the development of annual marketing plans, marketing budgets, and owner presentations for assigned properties.
  • Adhere to annual budgets and oversee the monthly expenses to ensure accurate forecasting aligned with projected revenues; work with property leaders and accounting team to reconcile expenses on a monthly basis.
  • Oversee brand development and ensure all marketing channels appropriately represent Columbia and the property brands.
  • Oversee all marketing execution and serve as strategic advisor to junior-level team members supporting shared properties.
  • Lead strategy on guest facing, revenue driving content – packages, promotions, programs, etc.
  • Oversee public relations efforts, including pitching activities and programming development, as well as interfacing with third-party PR firms.
  • Oversee social media management, including posting/message strategy, content creation, brand representation and community management.
  • Oversee digital marketing campaigns and ensure appropriate branding and messaging across all media channels; work with the internal or third-party partner on implementation.
  • Maintain property website content.
  • Create all content and build email marketing campaigns that incorporate revenue tracking and engagement metrics.
  • Produce collateral as needed.
  • Project manage and oversee creative agencies on websites, advertising, branding, brochures, direct mail, sales materials, and stationery packages.
  • Oversee advertising and promotion campaigns and report on performance.
  • Lead the direction of procurement of all logo items at each property to ensure brand standards are maintained.
  • Drive accountability with property leaders and teams to ensure that properties stay on track with annual goals.
  • Manage vendor relationships including, but not limited to: printing, creative design and photography.
  • Produce comprehensive monthly performance reports for individual properties, analyzing data to identify trends, opportunities, and areas for cross-property optimization.
  • Additional duties as assigned.

THE NITTY GRITTY

The Marketing Manager will have the following qualifications:

• A bachelor’s degree in marketing or business-related discipline or an equivalent combination of education, trainingand experience.
• 3+ years of experience in hospitality marketing or 5+ years of experience in similar field.
• 1-2years of leadership and management experience.
• Proven track recordof relationship management skills.
• A balance of creative, technical, and analytical skills.
• Strong organizational skills and attention to detail.
• Conviction for creating and managing operating processes.
• Ability to thrive in a fast-paced environment.
• Effective project and personal management skills, including time management, planningand organizing, execution and delivery of results.
• Proficient with InDesign and other Adobe programs.
• Proficient with the Microsoft Office Suite.

COMPENSATION AND SCHEDULE REQUIREMENTS

• DOE
• This is a full-time, exempt (salaried) position typically working in-office Monday through Friday, with limited evening and weekend time commitments.

Read Full Description